Dior Lacquer Lipstick 740#, with Chinese label available! Dior Lacquer 740# is an orange-brown color. Aside from being hard to find, it's flawless. It looks good whether applied thickly or thinly!! This Dior series is simply amazing; a thick application gives a rich chocolate color. A deep orange-pumpkin shade, this series is really moisturizing, highly pigmented, and has good staying power. Dior's first solid lip gloss, it applies very smoothly, and one swipe is all it takes for great color payoff